
Archive for the ‘Marketing’ Category
Google’s 10 golden design principles – always worth remembering
Friday, August 21st, 2009The little engine that could…
Sunday, May 25th, 2008http://www.techcrunch.com/2008/05/23/mobissimo-has-1223-the-capital-of-kayak-and-out-executes-them/
Very good example where an underdog beats the big money..
“Connecticut startup Kayak has raised $223 million in venture capital and employs 58 people to build and grow its travel search site. Its chief competitor, San Francisco based Mobissimo, has raised $1 million
and has just 15 employees. Mobissimo also became profitable last year,
and the company doesn’t have to raise more money unless it’s to fuel
faster growth or acquisitions.It’s also clear even from a cursory comparison of the two sites that
Mobissimo is trying harder than Kayak to help you find exactly the
flight and hotel you are looking for. Kayak is largely similar to other
travel search sites – enter where you want to go and get back results
from a number of providers, sort by price, etc.”
The little engine that could…
Sunday, May 25th, 2008http://www.techcrunch.com/2008/05/23/mobissimo-has-1223-the-capital-of-kayak-and-out-executes-them/
Very good example where an underdog beats the big money..
Cool Marketing Initiative
Monday, October 9th, 2006Those marketeers at Sensis has some great ideas every now and then;
Idea: for every search you perform using the search engine, the company will donate money to clean 100 grams of Co2 – which equals the emission from running your refridgerator for 12 hours .











