Category Archives: Marketing

The Art of the Elevator Pitch: 10 Great Tips

From a tweet “RT @rww: The Art of the Elevator Pitch: 10 Great Tips: http://bit.ly/aDH19s” My comments are…. //

Web design: clarity is more important than “persuasion”

For website owners RT @janusboye: RT @gerrymcgovern: Web design: clarity is more important than “persuasion:” http://tinyurl.com/ycmwlgj //

Google’s 10 golden design principles – always worth remembering

http://tinyurl.com/68e8zq //

The little engine that could…

http://www.techcrunch.com/2008/05/23/mobissimo-has-1223-the-capital-of-kayak-and-out-executes-them/ Very good example where an underdog beats the big money.. “Connecticut startup Kayak has raised $223 million in venture capital and employs 58 people to build and grow its travel search site. Its chief competitor, San Francisco based Mobissimo, has raised $1 million and has just 15 employees. Mobissimo also became profitable last year, [...]

The little engine that could…

http://www.techcrunch.com/2008/05/23/mobissimo-has-1223-the-capital-of-kayak-and-out-executes-them/ Very good example where an underdog beats the big money.. //

“Unbreakable Linux”?

Although I do not trust Linux in every scenario and application, Oracle has just made a pretty great announcement (and cheeky too!) to provide enterprise support for Linux (Oracle DB or not) for Red Hat installations at rates beating Red Hat’s own prices with more than 60% and the best part – they backport bugfixes like [...]

Cool Marketing Initiative

Those marketeers at Sensis has some great ideas every now and then; www.searchforcleanerair.org Idea: for every search you perform using the search engine, the company will donate money to clean 100 grams of Co2 – which equals the emission from running your refridgerator for 12 hours . //